The State of Video Marketing 2016

Honing a great video marketing strategy is essential for businesses, nonprofits and any organisation wanting to communicate with today’s virtual audience - an audience who consumes and loves visual content 24/7 on all their mobile devices and computers.

“Video is the newest and boldest language of the Web and every business needs to master it quickly." Robert Rose, Chief Strategy Officer, Content Marketing Institute.

"We are watching more video than ever before, with over a billion users watching 6 billion hours of video each month on YouTube alone. What’s more, online video viewing is still growing, with video users expected to reach 1.5 billion in 2016 and with predictions that 74% of internet traffic will be video by 2017, non-video content will become increasingly obsolete. So with video getting more and more of consumers’ attention and hours of watching, it’s no surprise that it’s become a very attractive tool for companies, big and small, to market their products and services." Copyright © Jules Blundell 2015

Video content sells

Put simply – videos sell. They sell your services, your products, your brand and your commitment. And there's never been a better time to communicate your company messages, products and services through video. Why? Because recent developments in technology have reduced video production costs so significantly that video is now affordable.

In the past, making a video for your business was so expensive it was an advertising option available only to large companies and brands. Today almost any business can produce a video, and it can be done on a shoestring budget.

Get on board the video train with LUCYMY Media, CONTACT US TODAY to see how we can help with your video marketing strategy.

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